**Diepgaande Analyse en Segmentatie van de Doelgroep (Persona's)
De Basis van een Succesvolle Content Strategie
Learning Objectives
- Understand the fundamentals
- Apply practical knowledge
- Complete hands-on exercises
**Content Audit en Concurrentieanalyse (Benchmarking)
Strategisch Inzicht in de Content Landscape
Learning Objectives
- Understand the fundamentals
- Apply practical knowledge
- Complete hands-on exercises
**Content Strategie Ontwikkeling (Inclusief Content Mix en Format Selection)
Een Blueprint voor Content Succes
Learning Objectives
- Understand the fundamentals
- Apply practical knowledge
- Complete hands-on exercises
**Content Planning en Workflow Management (Workflow Automatisering)
Efficiëntie en Consistentie in Content Productie
Learning Objectives
- Understand the fundamentals
- Apply practical knowledge
- Complete hands-on exercises
**Content Distributie en Promotie Strategieën (Paid, Owned, Earned)
Maximaal Bereik voor de Content
Learning Objectives
- Understand the fundamentals
- Apply practical knowledge
- Complete hands-on exercises
**Content Performance Monitoring en Optimalisatie (Data-Driven Decision Making)
Continu Verbeteren van de Content Strategie
Learning Objectives
- Understand the fundamentals
- Apply practical knowledge
- Complete hands-on exercises
**Content Marketing Trends en Future-Proofing (AI, Video Marketing, Conversational AI)
Vooruitkijken en Innoveren
Learning Objectives
- Understand the fundamentals
- Apply practical knowledge
- Complete hands-on exercises
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