1

Introduction to Marketing Data Analysis & A/B Testing

Description
Available

Learning Objectives

  • Understand the fundamentals
  • Apply practical knowledge
  • Complete hands-on exercises
2

Understanding Data & the Scientific Method in A/B Testing

Locked

Learning Objectives

  • Understand the fundamentals
  • Apply practical knowledge
  • Complete hands-on exercises
3

A/B Testing Fundamentals: Design & Planning

Locked

Learning Objectives

  • Understand the fundamentals
  • Apply practical knowledge
  • Complete hands-on exercises
4

Introduction to A/B Testing Tools and Platforms

Locked

Learning Objectives

  • Understand the fundamentals
  • Apply practical knowledge
  • Complete hands-on exercises
5

Analyzing A/B Test Results

Part 1: Basics

Locked

Learning Objectives

  • Understand the fundamentals
  • Apply practical knowledge
  • Complete hands-on exercises
6

Analyzing A/B Test Results

Part 2: Deeper Dive

Locked

Learning Objectives

  • Understand the fundamentals
  • Apply practical knowledge
  • Complete hands-on exercises
7

Implementing Results & Iteration

Locked

Learning Objectives

  • Understand the fundamentals
  • Apply practical knowledge
  • Complete hands-on exercises

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